E-Commerce

Teachers: Antonopoulos Nikos
Code: NMC200
Type: Compulsory
Level: Postgraduate
Language: Greek
Semester: 2nd
ECTS: 6
Teaching Hours: 3

Objectives - Learning Results:

Upon successful completion of the course, students will be able to:

They know how to use e-commerce platforms
They know how to use social media for e-commerce
They know how to create an online store
They know how the platforms of an online store work
They know how e-commerce hardware should be configured
They know how to use new technologies such as virtual and augmented reality for e-commerce

Syllabus:

The teaching of the e-Commerce course concerns the trade in the provision of goods and services carried out remotely by electronic means. As an object of research and study, e-commerce includes all the online processes of communication, development, promotion, sale, delivery, service and payment for products and services. The purpose of the course is to explore and understand the principles of e-commerce, its impact on society and the design and development of online stores. Finally, the creation and development of a theoretical base as well as tools that facilitate decision-making and help stakeholders in their actions. The course provides an overview of the basic tools of e-commerce and includes the analysis of case studies. Finally, the students undertake work in which they create and manage their own online store.

Grading and Evaluation Methods:

Assignments-Case Study

The evaluation criteria are posted on eClass from the beginning of the semester, while they are explained at regular intervals in the course.

Evaluation Language: Greek

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